best professional font choose for website
Successful publications all choose their font designs very deliberately and carefully. Their font choices are absolutely not random at all.
When making a website, there’s a lot to keep in mind about website design. Between writing your content and choosing the professional fonts, some fundamental elements may fall by the wayside. And if there’s one thing that you don’t want to overlook, it’s your website’s fonts. Typography, or the visual representation of type, can communicate more about your brand than words alone. Your websites’ typefaces should therefore amplify your brand’s voice, while also looking sharp on the screen.
In this guide, we’ll discuss five of the best website fonts, as well as tips for choosing the professional fonts for your website:
Font Personality #1) Traditional, Respectable, Comfort, Reliable:
If you want your website to represent this personality, the fonts you should consider should be designs that have been around for a very long time, such as Georgia, Trajan, and Times New Romans.
These website fonts have traditionally been used in prints like newspapers, magazines, and books. Since most people are very familiar with these classic font designs, they instantly give off the impressions of heritage, reliability, and trust.
Font Personality #2) Contemporary, Modern, Minimalistic, Progressive:
These are professional fonts with very clean designs and have less handwriting qualities. They often have either very bold or very thin profiles. These designs tend to have less personality so they appear more modern. If you want your website to give off a more contemporary feel, then consider using this type of font design.
Font Personality #3) Strong, Stable, Defined:
These fonts are very bold and have a blocky design. The boldness of the font designs give the design substance and give off the impression of strength.
If you want to make a statement or want to appear robust, this is the type of font you should use.
Font Personality #4) Romance, Elegance, Beauty, Vintage:
These are handwritten-type website font designs with lots of curves. The curves are what give the designs a romantic and elegant feel.
Not all handwritten font designs are romantic, they can also be quirky and free-spirited. The more italic and curvy the font design, the more vintage it will look. The rounder the font design, the more quirky and retro it will appear to be.
Font Personality #5) Themed Font Design
These are font designs that don’t fall into any specific category because they are so stylized. They have various characteristics and so it’s hard to cover all of them.
These font designs are handy if you want to create a unique brand identity. It will require more design skills to pick out the right design since all of them are very specialized.
Why should you care about font design (aka typography)?
When Steve Jobs was creating the first Mac, he did something that was never done before — he created 10 font designs (typography) that you can choose from. I know this doesn’t sound like much to us right now, but it was a major breakthrough in design at the time. It made such a big impact on the industry that they called Steve Jobs the Grandfather of Typography.
How long can you possibly stare at these robotic fonts before your eyes get tired or completely lose interest in what you’re reading because it is just so darn ugly to look at?
Exactly – not very long!
Choosing the right font design has this “magical” power of making your website look better, causing your visitors to feel more at ease, thus improving their experiences on your website.
Why should you care about improving your website visitors’ experience?
- Different font styles communicate different subconscious messages to people – which can help you build brand identity. Believe it or not, specific font styles can convey different messages such as trust, stability, strength, elegance / sophistication, creativity, etc to people. Imagine if you want to build a website for your accounting or legal business, what type of font design do you think you should use? Would you use the same font style if you’re building a wedding photography business website? Probably not.
- It can help you grow your business. Using the right font design with the right layout design can make your readers feel more comfortable, increasing the chances that they will read more of your content material. This helps you build trust with your visitors (as they consume more content) and therefore gives you a better chance of growing your business. Let’s face it, your business will not grow online if your visitors don’t feel comfortable with reading your material on your webpages.
